A website is only as effective as its content, so it is imperative to regularly update your website with fresh content and updates. Outdated design elements will negatively affect visitor interaction, overall performance, and sales. Check your website at least once a month for bugs and proper functionality. Make changes as necessary to improve your website’s performance. Consider adding fresh visual content, adding extra pages, or doing SEO or accessibility audits. A website should be easy to navigate and contain information relevant to your target audience.
Adding animation to your website is an excellent way to influence a user’s experience and actions. It can create a dynamic experience for viewers, triggering certain reactions and prompts. New features, tools, and solutions are constantly being developed in the web design industry, so you should have a maintenance plan in place. It is important to stay up-to-date on the latest trends in web design, including responsiveness, SEO, and mobile app design.
Avoid using unnecessary barriers to attract visitors. For example, don’t force visitors to register before they can view your website. Similarly, a dropdown menu or sidebar menu on your site can be an unnecessary barrier. Also, keep in mind that the human eye is not a linear one, so images and bold text will attract attention better than plain text. A site that loads slowly has a 38% higher bounce rate. So, make sure your site is fast!